Planet Fitness plans franchisee economic model updates to lower capital investments

Planet Fitness, Inc.

Company announced at franchisee conference planned updates to improve franchisee returns by reducing capital costs.
Updates include refining cardio and strength equipment mix and extending replacement and remodel timelines.
Further details will be provided on the Q3 earnings call on November 7, 2023.
Changes designed to reflect current macro environment and enhance franchisee attractiveness.

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