secwatch.observer — SEC 8-K summary
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Issuer:     Inuvo, Inc. (INUV)
CIK:        0000829323
Form:       8-K
Filed at:   2023-08-10T23:59:59+00:00
Accession:  0001654954-23-010497
Event type: earnings
Sentiment:  positive
Materiality: 0.60
Item codes: 2.02, 7.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

Inuvo Q2 revenue $16.7M, up 40% sequentially; net loss $3.4M; margins improve to 85.8%
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- Net revenue of $16.7M, up 40% sequentially from Q1 2023, but down from $22.7M YoY due to loss of Direct Customer.
- Net loss of $3.4M ($0.03/share) compared to $3.2M loss in Q2 2022; adjusted EBITDA loss of $1.8M vs $142K loss.
- Gross profit margin improved to 85.8% from 59.1% YoY on revenue mix shift to higher-margin Indirect Customers.
- Signed 10 new clients, launched new product, added President (former MediaKitchen CEO), and completed $4M capital raise.
- Cash of $5.0M, working capital $2.0M; $5M credit facility undrawn; 137.8M shares outstanding.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/829323/000165495423010497/0001654954-23-010497-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/829323/000165495423010497/inuvo_8k.htm
  HTML page:      https://secwatch.observer/filing/0001654954-23-010497

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer