---
schema_version: "secwatch.filing_event.v1"
accession: "0001654954-23-014541"
form_type: "8-K"
ticker: "INUV"
cik: "0000829323"
company_name: "Inuvo, Inc."
filed_at: "2023-11-17T23:59:59+00:00"
generated_at: "2026-06-08T00:40:21.662915+00:00"
event_type: "other"
sentiment: "neutral"
materiality_score: 0.15
calibrated_materiality_score: 0.15
confidence: "high"
source: SEC EDGAR
---

# Inuvo subsidiary extends Google services deal by one month to Dec 31, 2023

## Summary
- Vertro, a wholly owned subsidiary of Inuvo, entered an extension amendment with Google LLC.
- Amendment extends the Google Services Agreement term by one month, from current expiration to December 31, 2023.
- No other changes to the underlying agreement; terms remain in full force and effect.
- Amendment executed on November 15, 2023, effective December 1, 2023.

## SEC filing metadata
- accession: 0001654954-23-014541
- form_type: 8-K
- ticker: INUV
- cik: 0000829323
- company_name: Inuvo, Inc.
- filed_at: 2023-11-17T23:59:59+00:00
- event_type: other
- sentiment: neutral
- materiality_score: 0.15
- calibrated_materiality_score: 0.15
- confidence: high
- sec_items: 1.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/829323/000165495423014541/0001654954-23-014541-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/829323/000165495423014541/inuvo_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001654954-23-014541
- JSON: https://secwatch.observer/filing/0001654954-23-014541.json
- Plain text: https://secwatch.observer/filing/0001654954-23-014541.txt

## Key facts
- Material Agreements
  Inuvo, Inc. amended Extension Amendment with Google LLC (effective 2023-12-01).
  - Action: amendment
  - Counterparty: Google LLC
  - Effective: 2023-12-01
  source text: On November 15, 2023, Vertro, Inc. (“Vertro”), a wholly-owned subsidiary of Inuvo, Inc. entered into an Extension Amendment (the “Amendment”), effective as of December 1, 2023, to the Google Services Agreement with Google LLC, to amend certain provisions of the Google Services Agreement, dated February 24, 2021 (as amended, the “Agreement”).
  evidence_url: https://www.sec.gov/Archives/edgar/data/829323/000165495423014541/0001654954-23-014541-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.