{"schema_version":"secwatch.filing_event.v1","accession":"0001654954-23-016033","form_type":"8-K","ticker":"INUV","cik":"0000829323","company_name":"Inuvo, Inc.","filed_at":"2023-12-28T23:59:59+00:00","discovered_at":"2026-05-14T18:03:32.114498+00:00","generated_at":"2026-06-07T06:39:39.307605+00:00","sec_items":["1.01"],"event_type":"other_material","sentiment":"neutral","materiality_score":0.35,"calibrated_materiality_score":0.35,"confidence":"high","headline":"Inuvo subsidiary Vertro enters Google Services Agreement for search and ad services through Dec 2025","bullets":["Vertro, wholly-owned Inuvo unit, signed Google Services Agreement effective Jan 1, 2024.","Agreement covers WebSearch Service and AdSense For Search on approved websites.","Term runs from Jan 1, 2024 to Dec 31, 2025, with customary termination provisions.","No financial terms disclosed in the filing."],"urls":{"canonical":"https://secwatch.observer/filing/0001654954-23-016033","json":"https://secwatch.observer/filing/0001654954-23-016033.json","markdown":"https://secwatch.observer/filing/0001654954-23-016033.md","text":"https://secwatch.observer/filing/0001654954-23-016033.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/829323/000165495423016033/0001654954-23-016033-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/829323/000165495423016033/inuvo_8k.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-07T06:39:39.307605+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[{"claim_id":"eef5905870cb6b63c8184da85a82644cc23c52ec","claim":"Inuvo, Inc. entered into Google Services Agreement with Google LLC valued at Utilize Google's WebSearch Service and AdSense For Search (effective 2024-01-01).","evidence_excerpt":"On December 21, 2023, Vertro, Inc. (“Vertro”), a wholly-owned subsidiary of Inuvo, Inc. (“Inuvo”), entered into a Google Services Agreement (the “Agreement”) with Google LLC (“Google”), effective as of January 1, 2024.","evidence_source":"SEC 8-K Item 1.01/1.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/829323/000165495423016033/0001654954-23-016033-index.htm","confidence":0.9,"family_label":"Material Agreements","details":[{"label":"Action","value":"entry"},{"label":"Counterparty","value":"Google LLC"},{"label":"Value","value":"Utilize Google's WebSearch Service and AdSense For Search"},{"label":"Effective","value":"2024-01-01"}],"fact_type":"material_agreement"}],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}