---
schema_version: "secwatch.filing_event.v1"
accession: "0001654954-24-010178"
form_type: "8-K"
ticker: "INUV"
cik: "0000829323"
company_name: "Inuvo, Inc."
filed_at: "2024-08-08T23:59:59+00:00"
generated_at: "2026-05-31T11:27:01.549592+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.6
calibrated_materiality_score: 0.6
confidence: "high"
source: SEC EDGAR
---

# Inuvo Q2 revenue up 9.4% to $18.2M; net loss improves 48% to $1.7M

## Summary
- Net loss per share $0.01, vs $0.03 in Q2 2023; adjusted EBITDA loss improved 62% to $668K.
- Gross profit margin 84.0% vs 85.8% YoY; H1 margin improved to 85.8% from 80.5%.
- Secured $10M credit line in July 2024; cash $2.0M with $5.0M unused facility and no debt.
- July 2024 preliminary revenue $7.7M, above H1 monthly average of ~$5.9M.
- H1 2024 revenue $35.2M, up 23.6% YoY; operating expenses $34.0M vs $29.7M.

## SEC filing metadata
- accession: 0001654954-24-010178
- form_type: 8-K
- ticker: INUV
- cik: 0000829323
- company_name: Inuvo, Inc.
- filed_at: 2024-08-08T23:59:59+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.6
- calibrated_materiality_score: 0.6
- confidence: high
- sec_items: 2.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/829323/000165495424010178/0001654954-24-010178-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/829323/000165495424010178/inuvo_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001654954-24-010178
- JSON: https://secwatch.observer/filing/0001654954-24-010178.json
- Plain text: https://secwatch.observer/filing/0001654954-24-010178.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.