---
schema_version: "secwatch.filing_event.v1"
accession: "0001666071-25-000135"
form_type: "8-K"
ticker: "CDLX"
cik: "0001666071"
company_name: "Cardlytics, Inc."
filed_at: "2025-10-02T23:59:59+00:00"
generated_at: "2026-05-17T04:56:22.990217+00:00"
event_type: "other_material"
sentiment: "negative"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# Cardlytics cuts ~120 employees (30% workforce) in cost-savings plan

## Summary
- Reducing workforce by ~120 employees and contractors (30% of total).
- Expected severance charges of $2.3 million, mostly recognized in Q4 2025.
- Annualized cash savings of at least $26 million from employee, third-party, real estate cuts.
- Company reaffirms goal of positive adjusted EBITDA for FY2025 and FY2026.
- CEO Amit Gupta says reduction necessary to protect long-term stability.

## SEC filing metadata
- accession: 0001666071-25-000135
- form_type: 8-K
- ticker: CDLX
- cik: 0001666071
- company_name: Cardlytics, Inc.
- filed_at: 2025-10-02T23:59:59+00:00
- event_type: other_material
- sentiment: negative
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 2.05, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1666071/000166607125000135/0001666071-25-000135-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1666071/000166607125000135/cdlx-20251001.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001666071-25-000135
- JSON: https://secwatch.observer/filing/0001666071-25-000135.json
- Plain text: https://secwatch.observer/filing/0001666071-25-000135.txt

## Source-grounded claims
- claim_id: fc50553055c73d9a8319c766e14124a62cd4c673
  claim: Cardlytics, Inc. announced a restructuring with charges of approximately $2.3 million (approximately 90 full-time employees).
  evidence_excerpt: On October 1, 2025, Cardlytics, Inc. (the “Company”) committed to a plan to reduce its workforce by approximately 90 full-time employees, representing approximately 24% of the Company’s current workforce (the “Plan”). The Plan is intended to optimize the Company’s cost structure and is part of a broader cost-reduction initiative that also includes measures beyond full-time employee reductions. The Company estimates that it will incur non-recurring charges of approximately $2.3 million in connection with the workforce reduction under the Plan, consisting of severance payments and related costs.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1666071/000166607125000135/0001666071-25-000135-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.