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confidence high
sentiment positive
materiality 0.60
Auddia releases updated investor presentation; faidr 3.0, acquisition strategy, improved CAC metrics
AUDDIA INC.
- CAC per free-tier user improved to ~$3 via acquisitions vs ~$14 via direct advertising.
- Cost per install improved from $13.98 to $1.80; 30-day retention rose from 1% to 10-12%.
- Premium subscription priced at $5.99/month for ad-free AM/FM, podcasts, and exclusive content.
- Presentation to be webcast at LD Micro Main Event XVI on October 4, 2023 at 12:00 PM ET.
- Strategy targets exponential user growth through acquisitions of radio streaming apps in 2024.