---
schema_version: "secwatch.filing_event.v1"
accession: "0001803914-21-000067"
form_type: "8-K"
ticker: "PLBY"
cik: "0001803914"
company_name: "Playboy, Inc."
filed_at: "2021-08-11T23:59:59+00:00"
generated_at: "2026-06-29T15:28:54.272561+00:00"
event_type: "m_and_a"
sentiment: "positive"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# PLBY Group closes $328M acquisition of Honey Birdette, a luxury lingerie brand

## Summary
- Consideration: AUD443M (~$328M) with ~$235M cash and 2.16M shares of PLBY stock.
- Honey Birdette: $71M revenue, $17.6M net income for TTM ended June 30, 2021, up 42% and 187% YoY.
- Incremental $70M term loan obtained, total term loan now $230M; LIBOR +5.75%, matures May 2027.
- Director Suying Liu resigned, causing temporary non-compliance with Nasdaq independent director and audit committee rules; cure period underway.
- PLBY to file registration statement for stock consideration; financial statements due within 71 days.

## SEC filing metadata
- accession: 0001803914-21-000067
- form_type: 8-K
- ticker: PLBY
- cik: 0001803914
- company_name: Playboy, Inc.
- filed_at: 2021-08-11T23:59:59+00:00
- event_type: m_and_a
- sentiment: positive
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 1.01, 2.01, 2.03, 3.01, 5.02, 3.02, 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1803914/000180391421000067/0001803914-21-000067-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1803914/000180391421000067/ply-20210809.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001803914-21-000067
- JSON: https://secwatch.observer/filing/0001803914-21-000067.json
- Plain text: https://secwatch.observer/filing/0001803914-21-000067.txt

## Key facts
- Executive change
  Suying Liu resigned as Director at Playboy, Inc..
  - Action: resigned
  - Role: Director
  source text: On August 9, 2021, Dr. Suying Liu notified the Board of Directors (the “Board”) of PLBY of his resignation from the Board effective immediately.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1803914/000180391421000067/0001803914-21-000067-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.