---
schema_version: "secwatch.filing_event.v1"
accession: "0001803914-22-000056"
form_type: "8-K"
ticker: "PLBY"
cik: "0001803914"
company_name: "Playboy, Inc."
filed_at: "2022-11-09T23:59:59+00:00"
generated_at: "2026-06-22T01:48:09.537623+00:00"
event_type: "earnings"
sentiment: "negative"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# PLBY Group Q3 revenue up 9% to $63.6M; net loss $264.7M on $301.9M impairment

## Summary
- Revenue $63.6M (+9% YoY); constant-currency revenue would have been $64.8M (+11%).
- Direct-to-consumer revenue $44.0M (+22% YoY), driven by Honey Birdette and Playboy e-commerce.
- Net loss $264.7M; adjusted EBITDA $0.8M; non-cash impairment of goodwill/trademarks $301.9M.
- CEO cites macro headwinds but progress on consumer products and creator platform.
- Webcast at 5:00 PM ET to discuss results.

## SEC filing metadata
- accession: 0001803914-22-000056
- form_type: 8-K
- ticker: PLBY
- cik: 0001803914
- company_name: Playboy, Inc.
- filed_at: 2022-11-09T23:59:59+00:00
- event_type: earnings
- sentiment: negative
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1803914/000180391422000056/0001803914-22-000056-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1803914/000180391422000056/ply-20221109.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001803914-22-000056
- JSON: https://secwatch.observer/filing/0001803914-22-000056.json
- Plain text: https://secwatch.observer/filing/0001803914-22-000056.txt

## Key facts
- Earnings Releases
  Playboy, Inc. reported third quarter ended September 30, 2022 results: revenue $63.6 million, net income $264.7 million.
  - Period: third quarter ended September 30, 2022
  - Revenue: $63.6 million
  - Net income: $264.7 million
  - Result: reported results
  source text: Third Quarter 2022 Financial Highlights • Revenue grew 9% year-over-year, to $63.6 million.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1803914/000180391422000056/0001803914-22-000056-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.