---
schema_version: "secwatch.filing_event.v1"
accession: "0001803914-24-000068"
form_type: "8-K"
ticker: "PLBY"
cik: "0001803914"
company_name: "Playboy, Inc."
filed_at: "2024-08-08T23:59:59+00:00"
generated_at: "2026-05-31T11:08:32.847693+00:00"
event_type: "earnings"
sentiment: "neutral"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# PLBY Q2 revenue down 29% to $24.9M; net loss improves to $16.7M; enters exclusivity to repay senior debt at discount

## Summary
- Revenue $24.9M vs $35.1M YoY; licensing revenue fell 49% to $5.3M due to China licensee terminations.
- Net loss from continuing operations $16.7M vs $132.3M loss in Q2 2023 (prior year included $146.2M impairment).
- Adjusted EBITDA loss $2.9M vs $0.1M loss YoY, driven by lower licensing EBITDA and Honey Birdette decline.
- Senior lenders granted exclusivity period to repay debt at a significant discount; engaged investment bank for new financing.
- Signed $45M+ in new licensing minimum guarantees; Playboy magazine returning early 2025 with global Playmate search.

## SEC filing metadata
- accession: 0001803914-24-000068
- form_type: 8-K
- ticker: PLBY
- cik: 0001803914
- company_name: Playboy, Inc.
- filed_at: 2024-08-08T23:59:59+00:00
- event_type: earnings
- sentiment: neutral
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1803914/000180391424000068/0001803914-24-000068-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1803914/000180391424000068/ply-20240808.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001803914-24-000068
- JSON: https://secwatch.observer/filing/0001803914-24-000068.json
- Plain text: https://secwatch.observer/filing/0001803914-24-000068.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.