---
schema_version: "secwatch.filing_event.v1"
accession: "0001810806-24-000219"
form_type: "8-K"
ticker: "U"
cik: "0001810806"
company_name: "Unity Software Inc."
filed_at: "2024-10-30T23:59:59+00:00"
generated_at: "2026-05-30T08:27:33.351628+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.4
calibrated_materiality_score: 0.4
confidence: "high"
source: SEC EDGAR
---

# Unity appoints Alex Blum as COO effective Nov 1, 2024

## Summary
- Appointment of Alex Blum as COO effective November 1, 2024; base salary $525k with 75% target bonus.
- One-time $25k cash bonus (replacing prior $100k); RSU award of 59,555 shares; option for 39,703 shares at $19.72.
- Blum served as SVP Corporate Development since July 2024; previously executive chairman of Tru Optik and VP at AOL.

## SEC filing metadata
- accession: 0001810806-24-000219
- form_type: 8-K
- ticker: U
- cik: 0001810806
- company_name: Unity Software Inc.
- filed_at: 2024-10-30T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.4
- calibrated_materiality_score: 0.4
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1810806/000181080624000219/0001810806-24-000219-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1810806/000181080624000219/unity-20241028.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001810806-24-000219
- JSON: https://secwatch.observer/filing/0001810806-24-000219.json
- Plain text: https://secwatch.observer/filing/0001810806-24-000219.txt

## Key facts
- Executive change
  Alex Blum was appointed as Chief Operating Officer at Unity Software Inc..
  - Action: appointed
  - Role: Chief Operating Officer
  source text: On October 28, 2024, Unity Software Inc. (the “ Company ” or “ Unity ”) appointed Alex Blum, its Senior Vice President, Corporate Development as its Chief Operating Officer, effective as of November 1, 2024 (the “ Role Change Date ”).
  evidence_url: https://www.sec.gov/Archives/edgar/data/1810806/000181080624000219/0001810806-24-000219-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.