secwatch.observer — SEC 8-K summary
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Issuer:     MediaAlpha, Inc. (MAX)
CIK:        0001818383
Form:       8-K
Filed at:   2022-03-02T23:59:59+00:00
Accession:  0001818383-22-000025
Event type: m_and_a
Sentiment:  neutral
Materiality: 0.65
Item codes: 1.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

MediaAlpha subsidiary to acquire Customer Helper Team for $50M initial consideration plus $20M earn-out
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- Initial purchase price $50M, subject to working capital adjustments; up to $20M earn-out tied to revenue/profitability targets over two years.
- Acquires customer generation and acquisition services for Medicare, auto, health, life, debt, and credit repair companies.
- Expected to close within two weeks after Feb 24, 2022; subject to no material adverse effect, third-party consents, customary conditions.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1818383/000181838322000025/0001818383-22-000025-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1818383/000181838322000025/max-20220224.htm
  HTML page:      https://secwatch.observer/filing/0001818383-22-000025

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer