---
schema_version: "secwatch.filing_event.v1"
accession: "0001818383-25-000124"
form_type: "8-K"
ticker: "MAX"
cik: "0001818383"
company_name: "MediaAlpha, Inc."
filed_at: "2025-10-29T23:59:59+00:00"
generated_at: "2026-05-17T01:42:23.695135+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# MediaAlpha Q3 revenue $306.5M (+18% YoY); net income $17.6M; new $50M buyback

## Summary
- Revenue $306.5M, up 18% YoY; transaction value $589.3M, up 30% YoY.
- Net income $17.6M (+48% YoY); Adjusted EBITDA $29.1M (+11% YoY).
- Property & Casualty transaction value record $548M (+41% YoY); Health down 40% to $33M.
- Gross margin 14.2% vs 15.1%; contribution margin 14.9% vs 16.0%.
- Board authorized $50M share repurchase program; Q3 repurchased 3.2M shares for $32.9M.

## SEC filing metadata
- accession: 0001818383-25-000124
- form_type: 8-K
- ticker: MAX
- cik: 0001818383
- company_name: MediaAlpha, Inc.
- filed_at: 2025-10-29T23:59:59+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 2.02, 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1818383/000181838325000124/0001818383-25-000124-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1818383/000181838325000124/max-20251028.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001818383-25-000124
- JSON: https://secwatch.observer/filing/0001818383-25-000124.json
- Plain text: https://secwatch.observer/filing/0001818383-25-000124.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.