---
schema_version: "secwatch.filing_event.v1"
accession: "0001818383-26-000117"
form_type: "8-K"
ticker: "MAX"
cik: "0001818383"
company_name: "MediaAlpha, Inc."
filed_at: "2026-04-29T23:59:59+00:00"
generated_at: "2026-05-15T02:22:36.218979+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# MediaAlpha Q1 revenue up 17% to $310M; net income $14M vs loss; repurchased $25M stock

## Summary
- Revenue $310M (+17% YoY); net income $14M vs loss of $2.3M in Q1 2025.
- Adjusted EBITDA $31.4M (vs $29.4M); gross margin 15.1% vs 15.8%.
- Refinanced credit facilities: $150M term loan and $60M revolver, both due 2031.
- Repurchased $25M YTD (2.6M shares); $73M total over past three quarters (10% of shares).
- Remaining $60M buyback authorization expected to be largely completed in 2026.

## SEC filing metadata
- accession: 0001818383-26-000117
- form_type: 8-K
- ticker: MAX
- cik: 0001818383
- company_name: MediaAlpha, Inc.
- filed_at: 2026-04-29T23:59:59+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1818383/000181838326000117/0001818383-26-000117-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1818383/000181838326000117/max-20260429.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001818383-26-000117
- JSON: https://secwatch.observer/filing/0001818383-26-000117.json
- Plain text: https://secwatch.observer/filing/0001818383-26-000117.txt

## Key facts
- Earnings Releases
  MediaAlpha, Inc. reported first quarter ended March 31, 2026 results: revenue $310.0 million, net income $14.0 million.
  - Period: first quarter ended March 31, 2026
  - Revenue: $310.0 million
  - Net income: $14.0 million
  - Result: reported results
  source text: is contained in each document. --- EX-99.1 (EX-99.1) --- MEDIAALPHA ANNOUNCES FIRST QUARTER 2026 FINANCIAL RESULTS First Quarter Revenue Growth of 17%; Record Revenue of $310.0 million First Quarter Net Income of $14.0 million; Adjusted EBITDA (1) of $31.4 million Repurchased over $25 million of stock during 2026 Los Angeles, CA (April 29, 2026) – MediaAlpha,
  evidence_url: https://www.sec.gov/Archives/edgar/data/1818383/000181838326000117/0001818383-26-000117-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.