{"schema_version":"secwatch.filing_event.v1","accession":"0001828962-21-000052","form_type":"8-K","ticker":"CRCT","cik":"0001828962","company_name":"Cricut, Inc.","filed_at":"2021-09-17T23:59:59+00:00","discovered_at":"2026-05-14T18:04:19.935109+00:00","generated_at":"2026-06-29T03:02:01.197321+00:00","sec_items":["5.02"],"event_type":"leadership","sentiment":"neutral","materiality_score":0.55,"calibrated_materiality_score":0.55,"confidence":"high","headline":"Cricut EVP of Sales Gregory Rowberry to retire; Frank Iarusci appointed as replacement","bullets":["Gregory Rowberry to retire as EVP of Sales effective December 31, 2021, after 13 years.","Frank Iarusci to join as EVP of Sales, Americas effective October 4, 2021.","Iarusci most recently SVP of Global Sales at Seagate Technology.","Iarusci previously held sales roles at Lexmark Canada and Tech Data."],"urls":{"canonical":"https://secwatch.observer/filing/0001828962-21-000052","json":"https://secwatch.observer/filing/0001828962-21-000052.json","markdown":"https://secwatch.observer/filing/0001828962-21-000052.md","text":"https://secwatch.observer/filing/0001828962-21-000052.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1828962/000182896221000052/0001828962-21-000052-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1828962/000182896221000052/crct-20210914.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-29T03:02:01.197321+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[{"claim_id":"0de2e3d6af","claim":"Frank Iarusci was appointed as Executive Vice President of Sales, Americas at Cricut, Inc..","evidence_excerpt":"Cricut also announced that Frank Iarusci would be joining Cricut as Executive Vice President of Sales, Americas, effective October 4, 2021.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1828962/000182896221000052/0001828962-21-000052-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Action","value":"appointed"},{"label":"Role","value":"Executive Vice President of Sales, Americas"}],"fact_type":"executive_change"},{"claim_id":"7b6ea3a7be","claim":"Gregory Rowberry departed as Executive Vice President, Sales at Cricut, Inc..","evidence_excerpt":"On September 14, 2021, Gregory Rowberry, Cricut’s Executive Vice President, Sales, who has been with Cricut for over 13 years, informed Cricut of his intention to retire effective December 31, 2021.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1828962/000182896221000052/0001828962-21-000052-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Action","value":"retire"},{"label":"Role","value":"Executive Vice President, Sales"}],"fact_type":"executive_change"}],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}