---
schema_version: "secwatch.filing_event.v1"
accession: "0001829126-26-006013"
form_type: "8-K"
ticker: "CXAI"
cik: "0001820875"
company_name: "CXApp Inc."
filed_at: "2026-06-03T20:30:39+00:00"
generated_at: "2026-06-03T20:57:01.175134+00:00"
event_type: "m_and_a"
sentiment: "positive"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# CXAI acquires EngineRoom for $4.6M; annual revenue run-rate to exceed $12M

## Summary
- Purchase price ~$4.6M: $2.99M cash, $1.15M earnout, $0.46M escrow; 100% of equity acquired.
- EngineRoom expected to generate ~$8.1M annual revenue (94% recurring) and ~$1.6M adj. EBITDA.
- Transaction expected to increase CXAI annualized revenue run-rate from ~$4M to >$12M.
- Founder Adam Laurie to remain as General Manager of CXAI EngineRoom for at least 3 years.
- Acquisition accelerates Agentic AI commercialization and expands mid-market distribution.

## SEC filing metadata
- accession: 0001829126-26-006013
- form_type: 8-K
- ticker: CXAI
- cik: 0001820875
- company_name: CXApp Inc.
- filed_at: 2026-06-03T20:30:39+00:00
- event_type: m_and_a
- sentiment: positive
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 1.01, 2.01, 9.01, 7.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1820875/000182912626006013/0001829126-26-006013-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1820875/000182912626006013/cxappinc_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001829126-26-006013
- JSON: https://secwatch.observer/filing/0001829126-26-006013.json
- Plain text: https://secwatch.observer/filing/0001829126-26-006013.txt

## Key facts
- M&A Transactions
  CXApp Inc. completed an acquisition involving Virtus Digital Marketing Pty Ltd dba Engine Room Applications for approximately USD $4.6 million (closed 2026-06-03).
  - Action: acquisition
  - Counterparty: Virtus Digital Marketing Pty Ltd dba Engine Room Applications
  - Consideration: approximately USD $4.6 million
  - Closing: 2026-06-03
  source text: issued and outstanding equity interests of EngineRoom. The transaction was signed and closed simultaneously on June 3, 2026. The aggregate purchase price was approximately USD $4.6 million, consisting of the following components: ● Cash Consideration. Approximately 65% of the total purchase price (approximately USD $2.99 million) was paid in cash at closing from
  evidence_url: https://www.sec.gov/Archives/edgar/data/1820875/000182912626006013/0001829126-26-006013-index.htm
- Material Agreements
  CXApp Inc. entered into Share Sale Deed with Virtus Digital Marketing Pty Ltd dba Engine Room Applications valued at approximately USD $4.6 million (effective 2026-06-03).
  - Action: entry
  - Agreement: asset purchase
  - Counterparty: Virtus Digital Marketing Pty Ltd dba Engine Room Applications
  - Value: approximately USD $4.6 million
  - Effective: 2026-06-03
  source text: On June 3, 2026, CXApp Inc.’s (“CXAI” or the “Company”) wholly owned subsidiary, CXAI Australia Pty Ltd (a company incorporated in Australia) (“CXAI Australia”), entered into and completed a Share Sale Deed (the “Agreement”) to acquire Virtus Digital Marketing Pty Ltd dba Engine Room Applications.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1820875/000182912626006013/0001829126-26-006013-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.