---
schema_version: "secwatch.filing_event.v1"
accession: "0001835378-24-000106"
form_type: "8-K/A"
ticker: null
cik: "0001835378"
company_name: "Innovid Corp."
filed_at: "2024-09-18T23:59:59+00:00"
generated_at: "2026-05-31T04:01:47.124151+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# Innovid CCO David Helmreich departs by mutual consent; gets $450K cash, equity acceleration

## Summary
- Former CCO David Helmreich left Innovid by mutual consent effective August 30, 2024.
- Cash severance: $200,000 (6 months base salary at $400K/yr) plus $250,000 additional lump sum.
- Accelerated vesting of 104,028 stock options and 125,395 restricted stock units.
- Option exercise period extended to 12 months from Separation Date (through ~Aug 2025).
- COBRA health insurance premiums paid for 6 months (Sep 2024 – Feb 2025).

## SEC filing metadata
- accession: 0001835378-24-000106
- form_type: 8-K/A
- cik: 0001835378
- company_name: Innovid Corp.
- filed_at: 2024-09-18T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1835378/000183537824000106/0001835378-24-000106-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1835378/000183537824000106/ctv-20240830.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001835378-24-000106
- JSON: https://secwatch.observer/filing/0001835378-24-000106.json
- Plain text: https://secwatch.observer/filing/0001835378-24-000106.txt

## Key facts
- Executive change
  David Helmreich resigned as Chief Commercial Officer at Innovid Corp..
  - Action: resigned
  - Role: Chief Commercial Officer
  source text: Innovid Corp. (the “Company”) announces that it has agreed to the terms of a mutual separation agreement dated September 15, 2024 (the “Mutual Separation Agreement”), which is expected to become effective as of September 21, 2024, by and between the Company and its former Chief Commercial Officer, David Helmreich, who left the Company by mutual consent effective as of the close of business on August 30, 2024 (the “Separation Date”).
  evidence_url: https://www.sec.gov/Archives/edgar/data/1835378/000183537824000106/0001835378-24-000106-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.