{"schema_version":"secwatch.filing_event.v1","accession":"0001835830-23-000016","form_type":"8-K","ticker":"KVYO","cik":"0001835830","company_name":"Klaviyo, Inc.","filed_at":"2023-11-29T23:59:59+00:00","discovered_at":"2026-05-14T18:03:30.897908+00:00","generated_at":"2026-06-07T20:28:06.318264+00:00","sec_items":["7.01","9.01"],"event_type":"other_material","sentiment":"positive","materiality_score":0.6,"calibrated_materiality_score":0.6,"confidence":"high","headline":"Klaviyo reports BFCM 2023 peak of 11.6M msgs/min and $60M KAV/hr","bullets":["Brands using Klaviyo sent over 11.6M messages per minute at peak and generated nearly $60M in Klaviyo Attributed Value per hour.","73% of Klaviyo-driven purchases were from repeat customers; 47% of all BFCM purchases were repeat.","616M messages sent included AI-personalized product recommendations; top discount was 30%, 20%, 25%.","Most active marketing hour: 9-10 AM ET on Black Friday with over 376M messages."],"urls":{"canonical":"https://secwatch.observer/filing/0001835830-23-000016","json":"https://secwatch.observer/filing/0001835830-23-000016.json","markdown":"https://secwatch.observer/filing/0001835830-23-000016.md","text":"https://secwatch.observer/filing/0001835830-23-000016.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1835830/000183583023000016/0001835830-23-000016-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1835830/000183583023000016/kvyo-20231129.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-07T20:28:06.318264+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}