---
schema_version: "secwatch.filing_event.v1"
accession: "0001880613-26-000095"
form_type: "8-K"
ticker: "DRCT"
cik: "0001880613"
company_name: "Direct Digital Holdings, Inc."
filed_at: "2026-08-12T20:34:42+00:00"
generated_at: "2026-08-12T20:36:09.596475+00:00"
event_type: "earnings"
sentiment: "negative"
materiality_score: 0.7
calibrated_materiality_score: 0.7
confidence: "high"
source: SEC EDGAR
---

# Direct Digital Q2 revenue down 23% to $7.8M; net loss narrows to $3.6M

## Summary
- Q2 revenue $7.8M vs $10.1M YoY; DSP customer spending fell $2.5M; ex-DSP revenue up 3%.
- Q2 net loss $3.6M vs $4.2M loss; Adjusted EBITDA loss $2.3M vs $1.5M loss.
- H1 revenue $14.5M, down 21% YoY; ex-DSP revenue grew 5%; cash $0.5M at June 30.
- CEO cites strong interest in AI search, GEO offerings and AI web services.
- Operating loss widened to $2.9M from $2.4M; gross margin stable at 34%.

## SEC filing metadata
- accession: 0001880613-26-000095
- form_type: 8-K
- ticker: DRCT
- cik: 0001880613
- company_name: Direct Digital Holdings, Inc.
- filed_at: 2026-08-12T20:34:42+00:00
- event_type: earnings
- sentiment: negative
- materiality_score: 0.7
- calibrated_materiality_score: 0.7
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1880613/000188061326000095/0001880613-26-000095-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1880613/000188061326000095/drct-20260812.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001880613-26-000095
- JSON: https://secwatch.observer/filing/0001880613-26-000095.json
- Plain text: https://secwatch.observer/filing/0001880613-26-000095.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.