other material
confidence high
sentiment positive
materiality 0.75
LifeMD and AT&T exclusive deal: free virtual care memberships for 100M+ customers
LifeMD, Inc.
- Exclusive AT&T collaboration: eligible wireless/fiber customers get LifeMD membership free ($19/mo, $228/yr value).
- Initial launch in 11 states covering 29M customers; nationwide expansion January 2027 to 100M+ eligible.
- LifeMD pays AT&T fixed fee per lead initially; one-year term, auto-renewal, joint steering committee.
- Members pay only for care: message visits $29, urgent/primary $49, specialty $79; GLP-1 and women's/men's health included.