Advantage Solutions names Dean General COO of Branded Services, replacing Jack Pestello

Advantage Solutions Inc.

Dean General appointed COO, Branded Services effective March 24, 2025; succeeds Jack Pestello who leaves May 1.
General receives $600K base salary, $500K signing bonus, target bonus of 80% of base, and initial equity valued at $750K.
Pestello gets $780K cash severance ($600K over 12 months, lump sums of $75K and $105K) plus continued health benefits.
General joins from Henkel Consumer Brands, where he was GM of retailer brands and SVP commercial development.
Pestello departure voluntary; he will remain in non-executive capacity through May 1, 2025.

item 5.02 item 7.01 item 9.01

Executive movements

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Departed

Jack Pestello

Chief Operating Officer, Branded Services

ADV · Advantage Solutions Inc.

Successor: Dean General
Filed: March 7, 2025, 6:59 PM ET

On March 5, 2025, Jack Pestello informed the Company that he intends to resign as the Company's Chief Operating Officer, Branded Services, effective on the Role Conversion Date (as defined below).

Appointed

Dean General

Chief Operating Officer, Branded Services

ADV · Advantage Solutions Inc.

Effective: 2025-03-24
Filed: March 7, 2025, 6:59 PM ET

approved the appointment of Dean General to succeed Jack Pestello as the Company's Chief Operating Officer, Branded Services, effective March 24, 2025.

Key facts

Extracted from this filing and checked against the source text.

Executive change SEC 8-K Item 5.02 confidence 0.85

Jack Pestello resigned as Chief Operating Officer, Branded Services at Advantage Solutions Inc..

Action: resigned
Role: Chief Operating Officer, Branded Services

Exact text from the filing

On March 5, 2025, Jack Pestello informed the Company that he intends to resign as the Company's Chief Operating Officer, Branded Services, effective on the Role Conversion Date (as defined below).

View on SEC.gov

Executive change SEC 8-K Item 5.02 confidence 0.95

Dean General was appointed as Chief Operating Officer, Branded Services at Advantage Solutions Inc..

Action: appointed
Role: Chief Operating Officer, Branded Services

Exact text from the filing

approved the appointment of Dean General to succeed Jack Pestello as the Company's Chief Operating Officer, Branded Services, effective March 24, 2025.

View on SEC.gov

Advantage Solutions Inc. filing history →

Source: SEC EDGAR

accession 0000950170-25-035154

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