leadership
confidence high
sentiment positive
materiality 0.75
Cracker Barrel names Julie Felss Masino as CEO; Sandra Cochran steps down to Executive Chair
CRACKER BARREL OLD COUNTRY STORE, INC
- Cochran steps down as President/CEO effective Nov 1, 2023; becomes Executive Chair through Sep 2024.
- Masino joins Aug 7 as CEO-elect, becomes CEO on Nov 1; base salary $1M, target bonus 125%, equity target 360%.
- Masino previously President International at Taco Bell (Yum! Brands); prior roles at Starbucks.
- Cochran retains $1.175M base salary through retirement; eligible for FY2024 bonus at 160% of base.
- Transitional letter agreements with CFO, CMO, GC and others to retain senior talent during CEO transition.