Starco Brands hires Rob Floyd as Chief Mixology Officer for Whipshots launch

Starco Brands, Inc.

Rob Floyd appointed Chief Mixology Officer; to focus on new product Whipshots, a vodka-infused whipped cream launching later in 2021.
Floyd brings 20+ years experience as mixologist and performer; will develop cocktails and product innovation.
Whipshots is non-dairy, vodka-infused whipped cream, positioning to disrupt spirits vertical.
Consulting agreement entered with Floyd; title of Chief Mixology Officer.

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