PLBY Group enters $22.35M equity investment and strategic licensing partnership with Byborg Enterprises

Playboy, Inc.

Byborg to purchase 14.9M shares of PLBY at $1.50 per share, raising $22.35M in gross proceeds.
Parties sign non-binding LOI for Byborg to license Playboy digital IP with $300M minimum guaranteed payments over 15 years.
Byborg will nominate a board member and PLBY will add an independent director, expanding board to seven.
Standstill agreement caps Byborg's ownership at 29.99% and includes one-year lock-up on shares.

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