SpringBig appoints Jaret Christopher as CEO, acquires VICE CRM for 2.38M shares

SpringBig Holdings, Inc.

Jaret Christopher appointed CEO effective April 1, 2025; Jeffrey Harris steps down on March 31.
Base salary $450K, annual bonus target 50% of base; receives 4,766,251 RSAs vesting 4 yrs and 8,125,000 milestone-based RSUs with price targets from $1 to $4.
Company to acquire VICE CRM LLC, an AI-enabled marketing platform, for 2,383,126 common shares; half at closing, half after 12 months service.
Acquisition subject to due diligence and execution of definitive purchase agreement by June 12, 2025.

item 5.02 item 7.01 item 9.01

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Appointed

Jaret Christopher

Chief Executive Officer

SBIG · SpringBig Holdings, Inc.

Effective: 2025-04-01
Filed: March 21, 2025, 7:59 PM ET

SpringBig Holdings, Inc. (the “Company”) announced that it has agreed to appoint Jaret Christopher as Chief Executive Officer effective April 1, 2025 (the “Appointment”).

Appointed

Jaret Christopher

Member of the Board of Directors

SBIG · SpringBig Holdings, Inc.

Effective: 2025-04-01
Filed: March 21, 2025, 7:59 PM ET

Upon his appointment as Chief Executive Officer, the Board intends to appoint Mr. Christopher as a member of the Board (without additional compensation), increasing the size of the Board as necessary.

Key facts

Extracted from this filing and checked against the source text.

Executive change SEC 8-K Item 5.02 confidence 0.95

Jaret Christopher was appointed as Chief Executive Officer at SpringBig Holdings, Inc..

Action: appointed
Role: Chief Executive Officer

Exact text from the filing

SpringBig Holdings, Inc. (the “Company”) announced that it has agreed to appoint Jaret Christopher as Chief Executive Officer effective April 1, 2025 (the “Appointment”).

View on SEC.gov

Executive change SEC 8-K Item 5.02 confidence 0.9

Jaret Christopher was appointed as Member of the Board of Directors at SpringBig Holdings, Inc..

Action: appointed
Role: Member of the Board of Directors

Exact text from the filing

Upon his appointment as Chief Executive Officer, the Board intends to appoint Mr. Christopher as a member of the Board (without additional compensation), increasing the size of the Board as necessary.

View on SEC.gov

SpringBig Holdings, Inc. filing history →

Source: SEC EDGAR

accession 0001013762-25-001015

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