SpringBig appoints Jaret Christopher as CEO, acquires VICE CRM for 2.38M shares

SpringBig Holdings, Inc.

Jaret Christopher appointed CEO effective April 1, 2025; Jeffrey Harris steps down on March 31.
Base salary $450K, annual bonus target 50% of base; receives 4,766,251 RSAs vesting 4 yrs and 8,125,000 milestone-based RSUs with price targets from $1 to $4.
Company to acquire VICE CRM LLC, an AI-enabled marketing platform, for 2,383,126 common shares; half at closing, half after 12 months service.
Acquisition subject to due diligence and execution of definitive purchase agreement by June 12, 2025.

item 5.02 item 7.01 item 9.01

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filed_at: 2025-03-21T23:59:59+00:00
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Appointed

Jaret Christopher

Chief Executive Officer

SBIG · SpringBig Holdings, Inc.

Effective: 2025-04-01
Filed: Mar 21, 2025 23:59 UTC

SpringBig Holdings, Inc. (the “Company”) announced that it has agreed to appoint Jaret Christopher as Chief Executive Officer effective April 1, 2025 (the “Appointment”).

Appointed

Jaret Christopher

Member of the Board of Directors

SBIG · SpringBig Holdings, Inc.

Effective: 2025-04-01
Filed: Mar 21, 2025 23:59 UTC

Upon his appointment as Chief Executive Officer, the Board intends to appoint Mr. Christopher as a member of the Board (without additional compensation), increasing the size of the Board as necessary.

Source-grounded claims

5d926d2729

Jaret Christopher was appointed as Chief Executive Officer at SpringBig Holdings, Inc..

SpringBig Holdings, Inc. (the “Company”) announced that it has agreed to appoint Jaret Christopher as Chief Executive Officer effective April 1, 2025 (the “Appointment”).

SEC 8-K Item 5.02 confidence 0.95 SEC evidence

e44ac37f83

Jaret Christopher was appointed as Member of the Board of Directors at SpringBig Holdings, Inc..

Upon his appointment as Chief Executive Officer, the Board intends to appoint Mr. Christopher as a member of the Board (without additional compensation), increasing the size of the Board as necessary.

SEC 8-K Item 5.02 confidence 0.9 SEC evidence

Source: SEC EDGAR

accession 0001013762-25-001015

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