Purple Innovation appoints Keira Krausz as CMO; Patrice Varni departs

Purple Innovation, Inc.

Keira Krausz named CMO effective Nov 1, 2022, replacing Patrice Varni who stepped down on Oct 17.
Krausz previously CMO of HealthPlanOne and Nutrisystem, where revenues nearly doubled and EBITDA quadrupled.
Inducement grant of $400K in PSUs with 3-year cliff vesting based on stock price targets.
CEO Rob DeMartini thanked Varni for her contributions and expressed confidence in Krausz's marketing leadership.

item 5.02 item 7.01 item 9.01

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Departed

Patrice Varni

Chief Marketing Officer

PRPL · Purple Innovation, Inc.

Effective: 2022-10-17
Filed: October 18, 2022, 7:59 PM ET

On October 16, 2022, Patrice Varni, Chief Marketing Officer of Purple Innovation, Inc. (the “Company”), and the Company determined that Varni’s last day of employment as the Chief Marketing Officer was October 17, 2022.

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Executive change SEC 8-K Item 5.02 confidence 0.95

Patrice Varni departed as Chief Marketing Officer at Purple Innovation, Inc..

Action: departed
Role: Chief Marketing Officer

Exact text from the filing

On October 16, 2022, Patrice Varni, Chief Marketing Officer of Purple Innovation, Inc. (the “Company”), and the Company determined that Varni’s last day of employment as the Chief Marketing Officer was October 17, 2022.

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Purple Innovation, Inc. filing history →

Source: SEC EDGAR

accession 0001213900-22-064698

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