Purple Innovation announces 1-for-25 reverse stock split effective July 19, 2026

Purple Innovation, Inc.

Reverse stock split at 1-for-25 ratio approved by board on July 7, filed with Delaware on July 16.
Effective 11:59 pm ET on July 19, 2026; shares begin trading split-adjusted on Nasdaq on July 20.
Post-split shares outstanding: ~4,353,026 Class A and 6,522 Class B common stock.
No fractional shares issued; rounding up to next whole number; new CUSIP 74640Y304.
All warrants, options, and other securities proportionally adjusted.

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